The sets and shows division offers an independent full service able to design, produce and support highly-prestigious events, bringing together and coordinating specialist professionals from all sectors.
Having a dedicated in-house division enables the MAC Group to offer this support as a standalone service, but equally to integrate the conception and creation of events with their subsequent production and management. This choice confers a strategic advantage in the quality entertainment market since it enables us to coordinate the various different phases from the initial design stage, and ensure dependable concrete planning right from the very start. The resultant operational effectiveness confers additional benefits, including reduced project times, lower production costs and the optimal orchestration and impact of the event.
THE MAC Group's creative and technical staff can take care of all the following:
- exhibition design and production management
- technical consultancy on the most innovative technologies on the market
- technical coordination of all areas from lighting and sound, video and projection to set design and production
- direction of the event from script to contacts with performers
- management of set, scenery, structures and backstage
- video and computer graphics post-production
Our in-house staff has access to a wide spectrum of different professionals, including architects, set designers, sound and light designers, directors, directors of photography, and sound and video engineers, ensuring that every project receives the most appropriate support.
Case history:
- Italian presentation of the new BMW Z4
- "Da 0 a 100": the centenary of the birth of Karl Abarth
- Genoa CFC
- FORD C-MAX Press Conference
- Presentation of U.C. Sampdoria
- La Voce del Fiume, Miti Leggende Memorie d'Acqua
- Semper Uniti in Gloria
- The 1800s in the Palazzo Reale
- TP 52 AUDI CUP
- MINIMucchio on Garda Lake
- How do you MINI?
- Italian presentation of the new BMW 5 Series
- 2010 Mille Miglia
- 2010 Ferrari Tribute to Mille Miglia
Launch of MSC Musica
